Glen has consulted with Quarry clients for over two decades on strategy for brand positioning, segmentation, long-range planning, product innovations, integrated communications programs and digital channel strategy. Glen founded Quarry’s Web development practice in 1993. Current areas of focus include the rebuilding of digital strategies around a search-driven marketplace, and the redesign of innovation processes to better align the agendas of sales, marketing and product development. Glen’s industry experience spans consumer telephony, financial services, couriers, agribusiness, software and a myriad of B2B niche industries.
Recent Posts
- Is it Time for a Science of “BrandErgonomics®?”
- Four Ways to get Measurement Wrong
- A gust is not the Jet Stream. Recalibrating our notions around “Loyalty”
- Addressing the four big gaps in brand experience design
- Avoiding the DBPP* Syndrome
- Designing your way out of a “Red Ocean”
- The “Media 2.0” issue
- Measuring Reality or Performance?
- Actionable Analytics
- Interview: Current Research Methods for Measuring Experience
